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The Ever After Bride’s Corner: Style, Stories & Planning Tips


Pinterest-Worthy Ever After Styles! (Part 1)
Are you a bride who finds herself scrolling through Pinterest's vast selection of high-end designer dresses but wants to stay in a more affordable price range? Well check out this new blog series featuring styles at Ever After that bring the high-end vibes, but won't break the bank! This week's top trending dresses on Pinterest [Average Price Point: $5,000-$9,000] Similar Dresses at Ever After [Average Price Point: $1,100-$3,600] If you're a bride who loves any of these sty

Kari Yelverton
Feb 14, 20231 min read


What is a Private Label?
Always wondered what it means when a store says a gown is part of their 'private collection'? Well check out this quick & easy rundown of all the ins and outs, as well as a look into the Ever & Ever private collection newest arrivals! So... what is a 'private label'? A private label typically refers to gowns that are not readily offered by any designers that you can find floating around in the mainstream. Stores that carry private labels are able to hand-select gowns that a

Kari Yelverton
Feb 7, 20232 min read


Wedding Trends 2023
Wondering what to expect in the New Year as a bride to be? Check out these top 5 hot wedding dress trends that are sure to be the center of attention in 2023! Trend 1: Modest Necklines Although plunging v-necks will always be a bride favorite, we are seeing a huge rise in modesty that is taking the industry by storm. Scoop necks, square necks, shallow v-necks and classic sweetheart necklines will be taking center stage for the new year. If you are a bride who likes a bit m

Kari Yelverton
Dec 21, 20222 min read


Don't Stress the YES!
Feeling overwhelmed at the thought of determining which dress is the ONE? Check out this helpful batch of tips on how to trust your gut & feel confident in your decision-making skills! Helpful Tip 1: Try not to pre-label yourself as 'indecisive' One thing we tend to hear from brides quite often is the phrase, "I'm just so indecisive." We understand that the thought of dwindling a host of options down to just one dress can be nerve-racking, but most brides will typically sa

Kari Yelverton
Nov 8, 20224 min read


Top 5 Bridal Appointment Tips
Just booked your bridal appointment and wondering how best to prepare? Here is the short & sweet list of top tips on how to make the most out of your big day! Tip 1: Always be prepared to find 'the one' There is no right or wrong timeline on finding your dress ! It is totally normal to find THE dress at your very first appointment, so remember to let your heart take the lead. Don't think too far into it, because the truth is that much like your fiancé, 'the one' can come

Kari Yelverton
Oct 4, 20222 min read


Looking for a Finishing Touch? Look No Further!
Exciting news for brides looking to complete their big day look! What is a finishing touch? Accessories are often a staple to any bride who is looking to really elevate her wedding ensemble. From veils , to headpieces, to jewelry, there are so many ways to highlight and accent the perfect dress. As consultants, we love to help our brides put together a complete vision and kick her entire look up a notch! Although this can be done during the initial appointment when a bride

Kari Yelverton
Sep 14, 20222 min read


Factory at Beer Tree Bridal Show Event
Our signature bridal show is back! Here's what to expect for our 5th annual Ever After bridal event! Where: Factory at Beer Tree When: Columbus Day - Oct 10, 2022 - 5-8pm What to expect this year? We had such a blast last year hosting our annual bridal show at the Factory at Beer Tree in Johnson City! Due to the overwhelming response of love from all of our brides, we are back this year and better than ever. As a bride attending this year's event you can expect a large va

Kari Yelverton
Sep 7, 20222 min read


Introducing the Ever & Ever Collection!
Ever After has a brand new hand-selected private label that we can't wait to share with our brides! [ Pictured left to right: Sofia, Savannah & Luna ] About Ever & Ever... At Ever After we deeply value paying close attention to the needs/wants of our brides. In our constant effort to go above and beyond to meet the vast array of visions and styles that our brides possess, we are always looking for ways to bring more variety into the store. This is why we are so excited to

Kari Yelverton
Sep 5, 20221 min read


Don't Make These 5 Common Mistakes When Dress Shopping for Your Big Day!
Are you about a bride about to dress shop for the very first time? Before you book your bridal appointment, be sure to check out these 5 common mistakes that can save you from a dress shopping day disaster! Mistake Number 1: Shopping way too early We totally get it. You're newly engaged and you can't wait to get started in your dress shopping process! As excited as we are to try to help you find your perfect gown, we also don't recommend starting too soon for a number of

Kari Yelverton
May 7, 20225 min read


Bridal Vision Spotlight: Styled Vendor Photoshoot
Take an exclusive look inside Ever After's most recent photoshoot collaboration with some of the areas hottest vendors! Dress Featured: Lillian West Style 66209 Dress Featured: Justin Alexander Diamond Exclusive Dress Featured: Justin Alexander Style Beacon ---> Featured Vendors Planning/Design: @rdeventsny Venue: @greekpeakmtn Photographer: @harper_lee_photography Florist: @whistlestop_florist Tabletop Rentals: @sherentsvintage Cake/Desserts: @the_lovebean Hair Stylist: @col

Kari Yelverton
Apr 27, 20221 min read


A Helpful Guide for the Last Minute Bride
So your wedding is right around the corner and you haven't found your dress yet? Don't worry! There are plenty of options available to ensure that you find the dress of your dreams in no time. Listen, we get it. There are a lot of factors in planning a wedding that can make dress shopping take a back seat. Maybe you originally planned for a larger wedding and decided to elope instead, maybe the venue you always hoped for is only available on short notice, or maybe you

Kari Yelverton
Feb 9, 20223 min read


Hot Bridal Trends 2022
Attention Future Brides: Here are some of the latest trends of the new year to inspire your perfect bridal look vision! Trend 1: Dramatic Sleeves We all know and love a fitted bridal sleeve, but why not bring an extra dose of drama to your big day? This year we are seeing a big rise in oversized sleeves that can add a fun and extravagant touch to your wedding ensemble. --> Not sure which type of sleeve to ask your consultant for? No worries! Here is a mini buzzword guid

Kari Yelverton
Jan 13, 20222 min read


Ever After Bridal Event
"Not Your Average Bridal Show" When: Oct. 11th, 5:00pm-8:00pm Where: Beer Tree Factory, 511 Reynolds Rd, Johnson City, NY 13790 So... what is a bridal show? A bridal show is a perfect opportunity for new brides to talk to/get to know local vendors, as well as get ideas for what they are looking for to complete their special day! Additionally they will be able to view a broad range of designer dress samples in person, typically displayed by an array of mannequins or live mo

Kari Yelverton
Aug 26, 20212 min read


Spotlight: Martina Liana
Why we love this designer & what to expect from her upcoming trunk show! About the ML Style: Martina Liana is designed for the bride who values intricate detail and a higher level glam. Known for her extravagant beading and lace work, you will typically find her dresses scattered with 3D florals and multi-layered sparkle. Her styles range from soft and romantic to chic and couture, with a variety of silhouettes, colors, and textures. Brides who are looking to make a majo

Kari Yelverton
Feb 3, 20212 min read


"In Sickness & In Health"
How Covid has 'altered' the face of the wedding industry It's no secret that the Covid pandemic has changed the way we function in society as a whole, and has created a new standard set of 'norms' that govern the way we interact with one another. So how have we seen this play out in the world of weddings? Here is a look at some of the ways we have seen both the bride, and the wedding industry as a whole, take on this challenging time in history... for better or for worse.

Kari Yelverton
Jan 6, 20213 min read


How to 'dress up' your dress!
Looking for a way to tweak your wedding dress to fit your personal style? Check out just a few tips for add-on ideas to make your dress uniquely you. Add-on Option 1: Sleeves/Straps If you're a bride who wants to modify a dress to make it uniquely her own, a great way to do this is to add sleeves or straps to a dress. Off the shoulder straps typically compliment any strapless dress, and can be permanently attached, or made to be detachable for a more convertible look. Illu

Kari Yelverton
Nov 17, 20202 min read


Quick Tips for Buying Off the Rack
Thinking of buying 'off the rack'? Check out these tips to make the most of your appointment! First off... what is 'off the rack'? At Ever After we define our 'off the rack' section as gowns that are typically $1000 and under. These can include sale dresses, discontinued dresses, or simply just styles that we are no longer carrying in store in order to make room for new inventory. This section is perfect for brides who either have a close wedding date that makes them ineli

Kari Yelverton
Oct 14, 20204 min read


Wedding dresses for every style bride under $1500!
Shopping on a budget? Check out this list of bridal gowns under $1500 for each and every bride! For: The "Boho Bride" Designer/Style: Lillian West 66122 Price: $1199 For: The "Glam Bride" Designer/Style: Stella York 6435 Price: $1350 For: The "Sweet Bride" Designer/Style: Stella York 6988 Price: $1499 For: The "Traditional Bride" Designer/Style: Stella York 6758 Price: $1050 For: The "Fairytale Bride" Designer/Style: Sincerity 44200 Price: $1499 For: The "Sexy Bride" Desi

Kari Yelverton
Sep 22, 20201 min read


Designer Spotlight: Essense Designs
Stella York, Essense of Australia , All Who Wander, & Martina Liana... What's the difference? Check out this quick designer spotlight to learn about the big differences between each of the Essense Design lines! Stella York Known for: Classic & romantic looks with a fun and glamorous twist. Typical Price Point: 1,100-1,700 Essense of Australia Known for: Fresh new fabrics/textures, modern silhouettes & intricate lace detail. Typical Price Point: 1,400-2,200 All Who Wander Kn

Kari Yelverton
Sep 11, 20201 min read


Designer Spotlight: Justin Alexander
Justin Alexander , JA Signature, Lillian West, Adore & Sincerity... What's the difference? Check out this quick designer spotlight to learn about the big differences between each of Justin Alexander's lines! Justin Alexander Known for: Classic, refined & timeless looks with an emphasis on current trends. Typical Price Point: 1,300-2,200 Justin Alexander Signature Known for: Fashion forward, high-end runway looks that put emphasis on chic, modern trends. Typical Price Point:

Kari Yelverton
Sep 2, 20201 min read
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