The Ever After Bride’s Corner: Style, Stories & Planning Tips

Join us for an exclusive Lillian West Trunk Show  happening September 19-21 , and be among the first to try on the newest collection from Lillian West —designed for brides who want a nontraditional twist on flattering bridal silhouettes. With boho styling and effortless details, Lillian West gowns are perfect for outdoor weddings and romantic style. Book Your Appointment Now for 10% Off Your Sincerity Bridal Gown. ✨ Bonus Perk:  Brides who say "yes" to a Lillian West gown dur

You’ve said yes to the dress—so what about the veil? I know it might seem like a small detail, but trust me, the right veil can truly transform your entire bridal look from beautiful to absolutely breathtaking. Choosing a veil isn't just about grabbing the first pretty one you see. It's about creating harmony between your dress, your venue, and most importantly, your personal style. Don't worry if you're feeling a bit overwhelmed by all the options out there. This blog is her

We’ve seen brides light up when they find the right gown—and we’ve also seen how a few simple mistakes can turn the experience into a stressful one. The good news? Those mistakes are completely avoidable once you know what to watch out for. We get it. The pressure to find "the one" can feel overwhelming, especially when you're juggling a million other wedding decisions. But here's the thing: choosing a wedding gown doesn't have to be stressful. With the right approach and so

After showing off that gorgeous ring to everyone you know, one of the first exciting tasks on your wedding planning list  is finding "the dress." But here's something that might surprise you: getting your dream wedding dress isn't like buying a regular dress off the rack. The timeline for how long to order a wedding dress can be much longer than you'd expect, and understanding this process will save you from unnecessary stress later on. Most brides need anywhere from 4 to 8 m

There’s nothing quite like the feeling of saying “yes” to the perfect dress . It’s a moment brides dream of—but narrowing it down can be tricky with so many beautiful styles to explore. One of the most impactful design choices you’ll encounter? The neckline. Your wedding dress neckline can define and enhance your body's natural beauty, complementing your features and figure in ways that make you shine on your special day. If you’ve been wondering which neckline to choose, you

Shopping for your wedding dress is one of the most exciting parts of planning—but the timing of when you start can make a big difference. In New York especially, where bridal fashion moves fast and boutique calendars fill up quickly, knowing when to shop can help you get the most out of the experience (and maybe even save you a money). Whether you're hoping to catch a seasonal sale, attend a trunk show , or simply avoid the last-minute rush, this guide breaks down the best ti

Romance is in the air at Ever After Bridal! Join us for our exclusive Sincerity Bridal Trunk Show  happening August 22–24 , and be among the first to try on the newest collection from Sincerity Bridal —designed for the bride who dreams of timeless elegance with a modern twist. From soft tulle skirts to delicate lace details and flattering silhouettes, this collection is all about capturing the magic of your big day. Book Your Appointment Now for 10% Off Your Sincerity Bridal

Planning your wedding? Congratulations! If you're anything like most New York brides, finding your dream gown is one of the most exciting (and emotional!) parts of the journey. New York’s diverse fashion scene offers endless inspiration—whether you're walking into a chic Manhattan boutique or exploring hidden gems in Brooklyn, the options are as vibrant as the city itself. Lucky for you, this year’s bridal fashion trends are just as dynamic. Designers are embracing bold stat

Getting engaged is just the beginning—now the real fun begins: finding your dream wedding dress . You're probably feeling a mix of excitement and overwhelm as you start planning your big day. Out of all the to-do lists you’ve got on your plate, finding the dress is one of the most magical (and, let's be real, a little daunting) experiences in your wedding planning process. That’s why we’ve created your ultimate wedding dress shopping checklist to help you stay organized, stre

Trying on wedding dresses is one of those moments where everything starts to feel real—and exciting. But when you're faced with racks of gowns in every shape imaginable, it’s easy to feel overwhelmed by all the options. The good news? You don’t need to know every style by name to find the one that suits you best. This guide breaks down the most popular wedding dress  silhouettes, explains what works well for different body types, and gives you the confidence to walk into your

Are you a bride who finds herself scrolling through Pinterest's vast selection of high-end designer dresses but wants to stay in a more affordable price range? Well check out this new blog series featuring styles at Ever After that bring the high-end vibes, but won't break the bank! This week's top trending dresses on Pinterest [Average Price Point: $5,000-$9,000] Similar Dresses at Ever After [Average Price Point: $1,100-$3,600] If you're a bride who loves any of these styl

Always wondered what it means when a store says a gown is part of their 'private collection'? Well check out this quick & easy rundown of all the ins and outs, as well as a look into the Ever & Ever private collection newest arrivals! So... what is a 'private label'? A private label typically refers to gowns that are not readily offered by any designers that you can find floating around in the mainstream. Stores that carry private labels are able to hand-select gowns that a

Wondering what to expect in the New Year as a bride to be? Check out these top 5 hot wedding dress trends that are sure to be the center of attention in 2023! Trend #1: Modest Necklines Although plunging v-necks will always be a bride favorite, we are seeing a huge rise in modesty that is taking the industry by storm. Scoop necks, square necks, shallow v-necks and classic sweetheart necklines will be taking center stage for the new year. If you are a bride who likes a bit

Feeling overwhelmed at the thought of determining which dress is the ONE? Check out this helpful batch of tips on how to trust your gut & feel confident in your decision-making skills! Helpful Tip #1: Try not to pre-label yourself as 'indecisive' One thing we tend to hear from brides quite often is the phrase, "I'm just so indecisive." We understand that the thought of dwindling a host of options down to just one dress can be nerve-racking, but most brides will typically s

Just booked your bridal appointment and wondering how best to prepare? Here is the short & sweet list of top tips on how to make the most out of your big day! Tip #1: Always be prepared to find 'the one' There is no right or wrong timeline on finding your dress! It is totally normal to find THE dress at your very first appointment, so remember to let your heart take the lead. Don't think too far into it, because the truth is that much like your fiancé, 'the one' can come a

Exciting news for brides looking to complete their big day look! What is a finishing touch? Accessories are often a staple to any bride who is looking to really elevate her wedding ensemble. From veils, to headpieces, to jewelry, there are so many ways to highlight and accent the perfect dress. As consultants, we love to help our brides put together a complete vision and kick her entire look up a notch! Although this can be done during the initial appointment when a bride

Our signature bridal show is back! Here's what to expect for our 5th annual Ever After bridal event! Where: Factory at Beer Tree When: Columbus Day - Oct 10, 2022 - 5-8pm What to expect this year? We had such a blast last year hosting our annual bridal show at the Factory at Beer Tree in Johnson City! Due to the overwhelming response of love from all of our brides, we are back this year and better than ever. As a bride attending this year's event you can expect a large va

Ever After has a brand new hand-selected private label that we can't wait to share with our brides! [ Pictured left to right: Sofia, Savannah & Luna ] About Ever & Ever... At Ever After we deeply value paying close attention to the needs/wants of our brides. In our constant effort to go above and beyond to meet the vast array of visions and styles that our brides possess, we are always looking for ways to bring more variety into the store. This is why we are so excited to

Are you about a bride about to dress shop for the very first time? Before you book your bridal appointment, be sure to check out these 5 common mistakes that can save you from a dress shopping day disaster! Mistake Number 1: Shopping way too early We totally get it. You're newly engaged and you can't wait to get started in your dress shopping process! As excited as we are to try to help you find your perfect gown, we also don't recommend starting too soon for a number of

Take an exclusive look inside Ever After's most recent photoshoot collaboration with some of the areas hottest vendors! Dress Featured: Lillian West Style 66209 Dress Featured: Justin Alexander Diamond Exclusive Dress Featured: Justin Alexander Style Beacon ---> Featured Vendors Planning/Design: @rdeventsny Venue: @greekpeakmtn Photographer: @harper_lee_photography Florist: @whistlestop_florist Tabletop Rentals: @sherentsvintage Cake/Desserts: @the_lovebean Hair Stylist: @col