Privacy Policy

Ever After Bridal (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.

1. Information We Collect

We collect the following categories of information:

Personal Information

Email address (used for account creation and login)

Wedding Profile Information

Name
Wedding date
Guest information
Preferences related to your bridal experience

Photos and User Content

Photos you upload (such as dress photos, inspiration images, and appointment-related images)

Usage and Device Information

App activity (features used, interactions, pages viewed)
Device type and operating system
General, non-precise location data
Analytics data used to improve app performance

2. How We Use Your Information

We use your information to:

Create and manage your account
Provide and maintain app functionality
Store and organize your wedding profile and photos
Improve user experience and app performance
Communicate with you regarding your account or services
Provide customer support

3. Legal Basis for Processing (if applicable)

We process your information based on:

Your consent (when you create an account or upload content)
Our legitimate business interests (such as improving our services)
Compliance with legal obligations

4. How We Share Your Information

We do not sell your personal information.

We may share your information only:

With trusted third-party service providers (such as hosting, analytics, or support tools) that help us operate the app
When required by law, legal process, or to protect our rights

5. Data Retention

We retain your personal information only for as long as necessary to:

Provide our services
Maintain your account
Comply with legal obligations

You may request deletion of your data at any time (see Section 7).

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no system is completely secure, and we cannot guarantee absolute security.

7. Your Rights and Choices

Depending on your location, you may have the right to:

Access the personal information we hold about you
Request correction of your data
Request deletion of your account and associated data
Opt out of certain communications

To make a request, please contact us at the email below. We will respond within a reasonable timeframe.

8. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the right to:

Request disclosure of the personal information we collect about you
Request deletion of your personal information
Know that we do not sell your personal information

To exercise your rights, please contact us using the information below.

9. User-Generated Content (Photos)

You are responsible for the content you upload to the app, including photos.

By uploading content, you confirm that:

You have the right to share the content
The content does not violate any laws or third-party rights

We are not responsible for user-generated content but reserve the right to remove content that violates our policies.

10. Third-Party Services

We may use third-party services (such as analytics or payment providers). These services may collect and process data in accordance with their own privacy policies.

We are not responsible for third-party privacy practices.

11. Children’s Privacy

This app is not intended for children under the age of 13, and we do not knowingly collect personal information from children.

12. Limitation of Liability

To the fullest extent permitted by law, Ever After Bridal shall not be liable for any indirect, incidental, or consequential damages arising from the use of the app or unauthorized access to your information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted within the app or on our website with a revised effective date.

14. Contact Us

If you have any questions or requests regarding this Privacy Policy, please contact us:

Ever After Bridal
Endicott, New York
[INSERT YOUR EMAIL ADDRESS]
https://everafternybridal.com